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HOME PAGE TODAY'S PAPER VIDEO MOST POPULAR Edition: U.S./Global TheAew JorkTimes Business Day WORLD U.S. N.Y. /REGIO BUSINESSTECHNOLOGY SCIENCE HEALTH SPORTS OPINION Search Global DealBook Markets Economy Energy Media Personal Tech Small Business ENTERS DINNER TBAR Hasbro Puts Ponies Out To Pasture Growing concerns force the well-known brand into hiatus 怜 LITTLE FRIENDSHIP MAGIC Image Courtesy of Hasbro Inc The latest generation of the popular My Little Pony toy series has become an Internet phenomenon, attracting an unusual adult fanbase. Creator Hasbro has decided to put the brand on hiatus, blaming the cult following for "tarnishing its image". By JONATHAN WEISMAN Published: March 28, 2012 PAWTUCKET, RHODE ISLAND Toy maker Hasbro announced today that it is suspending production of it's My Little WITTER Pony toy series indefinitely. The decision was made following tens of in LINKEDIN COMMENTS (132) thousands of letters and phone callsOIN IN TO E from concerned parents and family PRINT advocacy group concerned about the Add to Portfolio 回SINGLE PAGE online content created by adult fans of the animated series. "When voung girls . REPRINTS SHARE Go to your Portfolio SOUND OF MY VOICE IN THEATRES 04 27 2012 Click to View Readers' Comments search for product Share your thoughts. Post a Comment Read All Comments (132) nformation or activites,they are sites and being exposed t contact" spokesperson Melinda Shepherd told reporters during a conference held earlier today. She went on to say Although parents ultimately realize we are not responsible for the content, they are looking to us for a solution to the problem. The truth is, we simply don't have one. In the end it has tarnished the brand image and forced us to make this decision." While toy production has been halted, current inventory will be sold until exhausted. Production ich would have entered its third season, has been canceled MyLittle Brony.com THIS IS WHY WE CAN'T HAVE NICE THINGS

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RD: hey RD: thx for lending me your car RD: i left it on the counter TS: Of course. Happy to help. TS: ...Did you mean the keys? PASIACRYLIC PSTACRYLIC RD: yea
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Uploaded Apr 01, 2012 at 10:20PM EDT

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My Little Pony: Friendship is Magic

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